sometimes it is hard to believe that starbucks is having financially difficulty. while their falling stock prices & the firing of their CEO end of last year clearly points this fact out it's still hard to believe given the perception one sees when visiting a starbucks. especially if you are visiting one in the yuppie suburbs of dallas, TX one morning on your way into the office for all day meetings.
there must have been 15 cars lined up around the starbucks drive thru & at least 10 people deep in the line inside. these people weren't just stopping in because it was friday (this picture was taken on a wednesday morning) & they wanted to treat themselves to an expensive morning treat - they were regulars for sure. i noticed 3 women in their cars putting on their make-up - just part of their morning routine while waiting for their caffeine fix. you'd think that starbucks is putting crack in people's coffee given the way that these people get so excited when they get their order served up too. oddly enough, i rarely leave the house in the morning without having coffee.
it surprises me that so many folks do get up & get ready at home but don't actually have their coffee until on their way into the office or when they get in the office. coffee is part of my morning wake-up ritual. to each his own obviously. oh, & this week i started ordering soy caffe lattes & i even going as far as adding a bit of soy milk in my cup of joe at home - just looking to add a bit more protein/calories to my diet plus i like the way it tastes :)